Premium Northwest Beer

Project Info

Independent, locally owned and most certainly premium—PNW is a crisp, chuggable lager that embodies the natural beauty of the Pacific Northwest. Their mission was to create a beer that does more than just taste great, but also supports wilderness conservation by donating a portion of their proceeds to a handful of local non-profits. In an effort to match this sentiment we hand-crafted a can that feels like it was pulled out of a dusty cupboard in your grandfather’s Northwest mountain cabin.

Next Project

Stumptown Cold Brew

Project Info

Stumptown is known as one of the Northwest region’s most beloved coffee companies. Gaining more and more popularity, it became time to offer their trendsetting Cold Brew products on the national stage.

In order to stand-out in the sea of competitors within the category that they themselves created, they needed a package redesign structured to leverage the Stumptown name—making it the focal point of their ready-to-drink products. Being careful not to disrupt their loyal consumers, we developed an updated look and visual system.