Close Menu

Jones Soda Co

Project Info Small Down Arrow

Beginning with a cult Seattle following Jones Soda Co. rose up the shelves to become a national player in the beverage market. In order to perform at this more competitive level it was time to update their branding while still retaining their iconic user photo based packaging. We were tasked with polishing them up and amplifying all of the great attributes of their brand through a new packaging system.

Next Project

Sullivan’s Steakhouse

Project Info Small Down Arrow

In 1996 the first Sullivan’s Steakhouse opened its doors in Austin, Texas. Known for it’s speakeasy atmosphere, Texas-sized everything and nightly live jazz music they quickly began to garner a loyal following. Since then, they have opened twelve new locations that continue in this tradition while keeping the local flare intact of the cities they call home. To support with their expansion, Column developed a brand system that evokes the charm of the original Sullivan’s but allows for small touches at the local level to help generate a familiar neighborly atmosphere.